AiResume

5 Digital Media Resume Examples & Writing Guide

Looking to land a digital media job? A well-written resume is key. This guide breaks down 5 real-world examples of digital media resumes that work. Learn how to structure your resume, what to include, and tips for making your skills and experience stand out. Follow the advice to create a resume that will impress hiring managers and help you get the job.

A strong resume is essential for landing a job in digital media. But writing a resume that grabs the attention of employers can be tricky. What should you include? How should you structure it? What skills and experiences should you highlight?

This article provides five real-world examples of digital media resumes that worked. Use them as inspiration for crafting your own. You'll also find a step-by-step guide on how to write each section of your resume, from the summary to the skills.

Whether you're looking for your first job in digital media or aiming to take the next step in your career, these tips will help you create a resume that stands out. Learn how to showcase your unique value and impress hiring managers in the digital media field.

Common Responsibilities Listed on Digital Media Resumes

  • Developing and implementing digital marketing strategies
  • Managing social media campaigns and content
  • Analyzing and interpreting web analytics data
  • Creating and optimizing website content for SEO
  • Designing and executing email marketing campaigns
  • Managing pay-per-click (PPC) advertising campaigns
  • Collaborating with designers and developers on digital projects
  • Monitoring and reporting on campaign performance metrics
  • Staying up-to-date with digital marketing trends and best practices
  • Identifying and targeting relevant audience segments
  • Creating and editing multimedia content (videos, graphics, etc.)
  • Conducting market research and competitor analysis

How to write a Resume Summary

The summary or objective section of a resume provides an opportunity for you to introduce yourself and offer a succinct narrative of your capabilities. When applying for a digital media position, this section summarizes what you bring to the table, but more critically, it frames your narrative in a way that aligns with prospective employer's needs and values.

The first rule is to be clear and concise. Detailed descriptions about your skills, achievements, and experience should be saved for other parts of the resume. This section is about painting a broader picture of who you are as a professional.

Start with your professional title, for example, "Experienced Digital Media Specialist". This serves as a headline for your preceding narrative. It's a good way to capture attention, and immediately clarifies the role and level of expertise.

Next, articulate your biggest career achievements or unique value proposition. As a rule of thumb, avoid vague descriptors, always favor concrete, measurable achievements over general frequently used buzzwords. For instance, instead of stating "experienced in content production", bring up a specific result like, "boosted brand engagement by 40% through unique content production strategy".

Follow with your soft and hard skills. Mentioning soft skills like "team player" or "effective communicator" can create an image of you as a well-rounded candidate. Coupling these soft skills with hard skills - "proficient in content management systems", or "knowledge in SEO best practices", paints a picture of a well-balanced professional.

Lastly, showing some personality never hurts. If you are a literature nerd or a chess enthusiast, bring it up. It may create a personal connection with your reader.

In essence, the summary should tell a captivating story about your professional persona. It should pack a punch within a few sentences. It needs a balance of analytical achievements, professional growth and a personal charm that makes you uniquely you. Don't forget, this narrative should be tailored to align with the employer's goals and values, thus showcasing your understanding and alignment to their vision.

Writing a resume summary is a subtle, delicate art. Take your time, craft and reflect until you get it right. Remember, this could be the first impression you create in the mind of your potential employer. Make it count.

Strong Summaries

  • Results-driven Digital Media Specialist with 5+ years of experience, skilled in creating multimedia campaigns, developing social media strategies, and improving SEO. Proven ability to collaborate with teams and meet deadlines
  • Accomplished media designer with a passion for digital art and a proven history of creating efficient digital marketing campaigns. Expert in utilizing various forms of media software and skilled in HTML and CSS coding languages.
  • Highly creative Digital Media Professional with 7 years of experience managing successful social media campaigns. Skilled in analytics and developing end-to-end brand experiences. Excels in a high-paced environment and managing multiple projects.
  • Digital Media marketer with a passion for storytelling and creating engaging online experiences. Adept at creating digital strategies, implementing SEO best practices, and using analytics tools to increase reach and engagement.
  • Innovative digital media professional with broad experience in all aspects of digital marketing, from SEO and SEM to content management and email marketing. Proven ability to drive customer engagement and build brand visibility.

Why these are strong?

These examples are good because they provide a concise summary of the candidate's skills, experience, and accomplishments in the field of digital media, clearly indicating their role as a professional in the field. They include specific details about the candidate's capabilities, such as 'creating multimedia campaigns', 'improving SEO', 'developing social media strategies', 'managing successful social media campaigns' which are crucial skills in digital media jobs. Moreover, they also highlight the individual's prowess in handling multiple projects, meeting deadlines, collaborating with teams, and thriving in a high-paced environment which are desirable traits in a professional setting. Hence, these summaries are crafted carefully to appeal to potential employers in the digital media sector.

Weak Summaries

  • Avid video gamer with a high score in Fortnite, looking for a job in digital media
  • I honestly don't have much experience in digital media but really think the industry is cool and I could do a good job if given chance
  • Digital media specialist fully skilled in Microsoft Word and Excel
  • I have managed my personal Instagram page, therefore I am ready to take on a professional role in digital media

Why these are weak?

These are bad examples of a professional summary for a digital media resume because they lack specificity, professional skills or experiences, and focus on irrelevant or unprofessionally represented details. The first example, speaks about a hobby not a professional skill. The second example lacks confidence and the discretion of relevant skills. The third example mentions skills irrelevant to digital media. The fourth underlines an inability to differentiate between running a personal social media profile and managing a professional digital media campaign, thus showing a lack of understanding of the industry. For a good practice, the professional summary should be concise, outline relevant skills, experiences, and achievements in the field.

Showcase your Work Experience

Whether you're a seasoned professional in your sector, or you're launching your career within the Digital Media landscape, perceiving the significance of the Work Experience section in your resume is unmissable. In the trenches of job applications, this part of your resume becomes an essential passport to demonstrating your capacities and skills gained throughout your professional life.

Understand the Breadth of Your Work Experience

Formulating a remarkable work experience section starts with recognizing its inclusivity. This realm extends beyond your salaried, full-time positions. Unpaid internships, volunteer assignments, part-time positions, side businesses, and even periods of self-learning or certain projects can be integrated within this domain.

The key lies in decoding how each of your experience links to the position you're aspiring for. Each element of relevance earned during these roles gets accentuated in this section. Analogous tasks, similar target markets, alike challenges that you've solved; these aspects shape the weave of your expertise narrative.

Expert Tip

Quantify your achievements and impact using concrete numbers, metrics, and percentages to demonstrate the value you brought to your previous roles.

Rendering Your Experience

Although there are multiple methods to format the work experience section in your resume, often job professionals counsel adhering to a reverse chronological format. Displaying your most recent role at the pinnacle, continuing down your professional history until you reach your earliest relevant work experience.

For each role, enumerate your job title, the company or organization you worked for, and the dates of your tenure. You must also provide a brief yet comprehensive view of your responsibilities or achievements during the role. Utilize clear, concise language and focus on the outcomes or impact of your work.

Ideally, you should showcase instances where you’ve shown improvement, resolved prominent challenges, innovated, or demonstrated leadership. Each listed point can either be a responsibility you held or a target you accomplished. To further increase efficiency, use action verbs, metrics, or percentages to make your bullet points vivid and impressive.

Use Industry Relevant Skills and Keywords

Industry jargons and job-specific skills can make up a vital part of your work experience. They help ascertain your knowledge of the Digital Media space and demonstrate your readiness for the role. Punctuate your work experience section with fitting, role-specific abilities that you've mastered across your professional journey.

Ensure these spark familiarity and resonance with recruiter expectations and job description prerequisites. Strike balance between making yourself understood and displaying knowledge of the industry-related terminologies, especially because applicant tracking systems (ATS) often review your resume before a human does.

A potent, laser-sharp work experience section can enhance your value and presentation on your resume. Aim for reflections of your potential, emphasize on your differentiating factors, and remember, authenticity scores much higher than an artificial inflation of skills. The best resume is the one that makes an accurate depiction of you. Tailor it accordingly.

Whilst examples are indeed influential, keeping your context and candidature specific conditions in mind are supremely important. For it's these elements that make up the tone, content and length of your work experience section.

Strong Experiences

  • Led a team of 5 to develop and implement a new social media strategy that increased engagement by 30%.
  • Implemented SEO strategies that led to a 20% increase in organic website traffic.
  • Managed the creation and distribution of digital content, including website updates, blogs, and email campaigns.
  • Utilized Google Analytics to track online marketing trends and optimize strategy accordingly.
  • Developed and executed campaigns across various digital channels to drive brand awareness and lead generation.
  • Collaborated with cross-functional teams to ensure consistent messaging across all platforms.

Why these are strong?

The above examples are good because they're descriptive and show that the individual not only completed tasks, but also brought measurable improvement to their digital media roles. Each bullet point begins with a strong action verb that's specific to the digital media industry, such as 'Implemented' and 'Managed', which highlights the value of their work. They use specific numbers to emphasize the impact of their work, boosting their credibility. In addition, they mention tools or platforms relevant to digital media, like Google Analytics, demonstrating their familiarity and competence with industry-standard technologies.

Weak Experiences

  • I know Photoshop.
  • Have made Facebook ads.
  • Worked with some clients.
  • Social media.
  • Photoshop, Illustrator and Indesign.
  • I can use Microsoft Office.
  • Great team player.

Why these are weak?

These examples demonstrates bad practices in bullet points in a digital media resume for a number of reasons. Firstly, phrases such as 'I know Photoshop' and 'I can use Microsoft Office' are too vague and don't give a clear indication of level of proficiency or tangible experience. 'Have made Facebook ads' doesn't describe the results of such work or the scale of the projects. 'Worked with some clients.' is too general and fails to specify the type of clients, the work carried out, or the results achieved. Similarly, 'Social media.' is too broad and would benefit from specific platforms and actions being mentioned. 'Photoshop, Illustrator and Indesign' are just listed without any context of how they were used. 'Great team player' is a subjective statement that fails to offer any evidence of teamwork skills. Instead, skills and experience should be detailed, quantifiable, and specific to showcase clear competence and achievements.

Skills, Keywords & ATS Tips

In a resume, when you are heading towards a role in digital media, two sets of skills matter most: hard skills and soft skills. But what are they and why are they so critical? Hard skills are teachable and measurable abilities, like software utilization or data analysis. In contrast, soft skills, sometimes also known as people or interpersonal skills, are much less tangible but equally important, denoting your ability to interact effectively with others, like teamwork and communication.

Hard Skills in Digital Media

Hard skills in digital media are technical, learned abilities that you've mastered through education, training, or hands-on experience. They're specific, practical, and often relate to any technical demands or expectations of the job. Some examples might include proficiency in Adobe Creative Suite, content management systems (CMS), search engine optimization (SEO), or social media marketing. Such skills can often be quantified, verified, and tested, making them critical to list on a resume. The goal here is to assure potential employers that you have the hands-on experience needed to succeed and deliver results in the role.

Soft Skills in Digital Media

Your soft skills are typically more abstract, relating to emotional intelligence, interpersonal effectiveness, creativity, and the capacity to work productively in a team or independently. They are more about who you are rather than what you know. Examples include problem-solving, adaptability, teamwork, and good time management. In digital media roles, these are of extreme value, as teamwork, client interaction, content creation, and problem-solving all demand a strong set of soft skills.

Keywords, ATS, and Matching Skills

When creating your resume, you have to consider an automated system called the Applicant Tracking System (ATS). This system is programmed to scan your resume for particular keywords to check if your skills match those required in the job posting. If your resume lacks these keywords, the ATS might discard your application even before it gets to a human recruiter.

Keywords are often both hard and soft skills listed in the job description. By mirroring the language used in the job posting and including those keywords in your resume, you maximize the chances of your application passing the ATS review. Yet remember to only include those skills you genuinely possess, as false information can result in job loss.

Things to keep in mind:

  1. Carefully read job descriptions and identify keywords.
  2. Use these keywords in your resume 'skills' section.
  3. Balance both your hard and soft skills.
  4. Never lie or exaggerate your skills.

In essence, hard skills showcase your technical capability, soft skills highlight your personal attributes, and the right balance of the two meets the expectations of the ATS and the recruiting team. By understanding and applying this knowledge, you can craft a comprehensive digital media resume that makes a powerful impact.

Top Hard & Soft Skills for Full Stack Developers

Hard Skills

  • Graphic Design
  • Video Editing
  • Web Development
  • Social Media Management
  • Search Engine Optimization (SEO)
  • Digital Marketing
  • Content Creation
  • Data Analysis
  • UI/UX Design
  • Photography
  • Motion Graphics
  • Email Marketing
  • Copywriting
  • Brand Strategy
  • Analytics
  • Soft Skills

  • Creativity
  • Adaptability
  • Communication
  • Problem Solving
  • Time Management
  • Attention to Detail
  • Collaboration
  • Critical Thinking
  • Organization
  • Teamwork
  • Flexibility
  • Leadership
  • Emotional Intelligence
  • Client Management
  • Multitasking
  • Top Action Verbs

    Use action verbs to highlight achievements and responsibilities on your resume.

  • Designed
  • Edited
  • Developed
  • Managed
  • Optimized
  • Marketed
  • Created
  • Analyzed
  • Designed
  • Photographed
  • Produced
  • Marketed
  • Wrote
  • Strategized
  • Analyzed
  • Brainstormed
  • Conceptualized
  • Presented
  • Collaborated
  • Managed
  • Implemented
  • Evaluated
  • Communicated
  • Resolved
  • Organized
  • Led
  • Empathized
  • Negotiated
  • Coordinated
  • Facilitated
  • Prioritized
  • Inspired
  • Adapted
  • Consulted
  • Trained
  • Evaluated
  • Monitored
  • Measured
  • Education & Certifications

    Adding your education and certificates to your resume is a critical step to establish your competence and expertise. Start by creating a section titled 'Education' or 'Certifications' in your resume. After that, list down your qualifications - starting with the most recent one. Include the institution name, degree obtained, and the graduation date. For certifications, the process is the same. Make sure to include the name of the certification, the institution, and the date received. Certifications relevant to Digital Media like Google Digital Garage should be emphasized.

    Some of the most important certifications for Digital Medias

    Certification demonstrating proficiency in Google Analytics

    Certification demonstrating proficiency in Facebook advertising and marketing

    Certification demonstrating proficiency in content marketing strategies

    Certification demonstrating proficiency in social media marketing

    Certification demonstrating proficiency in YouTube channel management

    Resume FAQs for Digital Medias

    question

    What is the ideal format for a digital media resume?


    Answer

    The ideal format for a digital media resume is a clean, well-organized layout that highlights your relevant skills, experience, and accomplishments. A combination resume format, which blends chronological and functional styles, is often recommended for digital media roles.

    question

    How long should a digital media resume be?


    Answer

    A digital media resume should typically be one page in length for entry-level or early career professionals, and up to two pages for those with more extensive experience. The key is to be concise and highlight only the most relevant information.

    question

    What sections should be included in a digital media resume?


    Answer

    A digital media resume should include sections such as a summary or objective statement, relevant work experience, technical skills (e.g., software proficiency, coding languages), projects or portfolio highlights, and any relevant certifications or training.

    question

    How can I make my digital media resume stand out?


    Answer

    To make your digital media resume stand out, tailor it to the specific job you're applying for, quantify your achievements and impact, showcase your creativity through design or multimedia elements (if appropriate), and ensure it is error-free and visually appealing.

    Digital Media Resume Example

    A Digital Media role involves developing, implementing, and analyzing digital marketing strategies across platforms. To craft an effective resume: Highlight content creation skills and experience with tools like Adobe Creative Suite. Demonstrate expertise in social media management, SEO, and data analysis. Showcase your ability to adapt to evolving digital trends and technologies. Quantify successes through metrics.

    Gail Mendoza
    gail.mendoza@example.com
    (235) 883-4075
    linkedin.com/in/gail.mendoza
    Digital Media

    Highly creative and versatile Digital Media professional with a track record of delivering innovative content strategies and engaging multimedia experiences. Adept at collaborating with cross-functional teams to develop compelling digital campaigns that drive brand awareness and audience engagement. Passionate about leveraging emerging technologies to create immersive and interactive user experiences.

    Work Experience
    Digital Media Specialist
    06/2020 - Present
    Ogilvy
    • Developed and executed digital media strategies for high-profile clients, resulting in an average 35% increase in brand engagement.
    • Collaborated with creative teams to produce compelling video content, infographics, and interactive experiences for social media and web platforms.
    • Managed a team of 5 digital media specialists, fostering a culture of creativity, innovation, and continuous improvement.
    • Conducted in-depth audience research and data analysis to optimize digital campaigns and improve ROI.
    • Led the development of an award-winning interactive campaign that generated over 1 million user engagements and a 25% lift in product sales.
    Digital Content Creator
    02/2018 - 05/2020
    Vox Media
    • Produced high-quality digital content across multiple platforms, including articles, videos, and podcasts.
    • Developed and implemented SEO strategies to improve content visibility and drive organic traffic growth by 150%.
    • Collaborated with designers and developers to create visually engaging and user-friendly content experiences.
    • Managed content calendars and ensured timely delivery of assets while maintaining high quality standards.
    • Created a series of viral videos that generated over 10 million views and significantly increased brand awareness.
    Social Media Coordinator
    08/2016 - 01/2018
    BuzzFeed
    • Managed social media accounts for BuzzFeed's various brands, growing total followers by 200% over 18 months.
    • Developed and executed social media content strategies to increase engagement, shares, and conversions.
    • Monitored social media metrics and created reports to track performance and identify areas for improvement.
    • Collaborated with editorial and video teams to create shareable content optimized for each social platform.
    • Launched a successful influencer marketing campaign that resulted in a 30% increase in social media referral traffic.
    Skills
  • Digital Media Strategy
  • Content Creation
  • Social Media Management
  • Video Production
  • Interactive Design
  • Data Analysis
  • SEO
  • Project Management
  • Team Leadership
  • Influencer Marketing
  • Adobe Creative Suite
  • HTML/CSS
  • Google Analytics
  • Hootsuite
  • Sprout Social
  • Education
    Bachelor of Arts in Digital Media
    09/2012 - 05/2016
    University of California, Berkeley, Berkeley, CA
    Digital Media Producer Resume Example

    A Digital Media Producer creates engaging multimedia content like videos, podcasts, and social media campaigns. When crafting a resume, emphasize relevant experience with video editing tools, digital platforms, and project management. Showcase a creative portfolio and highlight achievements in driving engagement. Emphasize collaboration, attention to detail, and meeting deadlines.

    Peter Griffin
    peter.griffin@example.com
    (870) 970-5041
    linkedin.com/in/peter.griffin
    Digital Media Producer

    Highly creative and versatile Digital Media Producer with over 8 years of experience in developing engaging content across various platforms. Skilled in video production, graphic design, and social media management. Proven track record of creating viral campaigns and increasing brand visibility. Passionate about leveraging digital media to tell compelling stories and drive business growth.

    Work Experience
    Senior Digital Media Producer
    01/2020 - Present
    BuzzFeed
    • Led the production of high-quality video content for BuzzFeed's social media channels, generating over 100 million views
    • Collaborated with cross-functional teams to develop and execute innovative content strategies, resulting in a 25% increase in engagement
    • Managed a team of 5 producers and editors, ensuring timely delivery of projects while maintaining brand consistency
    • Conceptualized and produced a series of sponsored videos, securing partnerships with major brands such as Samsung and Coca-Cola
    • Optimized video content for various platforms, improving overall performance and increasing view duration by 30%
    Digital Media Producer
    06/2018 - 12/2019
    Vox Media
    • Produced and edited video content for Vox's YouTube channel, contributing to a 40% growth in subscribers
    • Developed and implemented SEO strategies to improve video discoverability, resulting in a 20% increase in organic traffic
    • Collaborated with journalists and subject matter experts to create informative and engaging explainer videos
    • Managed the production pipeline, ensuring efficient resource allocation and timely project completion
    • Continuously explored new video formats and techniques to keep content fresh and appealing to the target audience
    Associate Digital Media Producer
    03/2016 - 05/2018
    Tribune Media
    • Assisted in the production of digital content for Tribune's news websites, including the Chicago Tribune and KTLA
    • Edited and optimized video content for web and mobile platforms, improving user experience and engagement
    • Collaborated with reporters and photographers to create compelling multimedia stories
    • Monitored analytics to identify trends and inform content strategy, resulting in a 15% increase in page views
    • Provided technical support and training to journalists on video production best practices and emerging technologies
    Skills
  • Video production
  • Video editing
  • Graphic design
  • Motion graphics
  • Social media management
  • Content strategy
  • Storytelling
  • Project management
  • Adobe Creative Suite
  • Final Cut Pro
  • SEO
  • Analytics
  • Teamwork
  • Problem-solving
  • Adaptability
  • Education
    Bachelor of Arts in Film and Media Studies
    09/2012 - 05/2016
    University of California, Los Angeles (UCLA), Los Angeles, CA
    Digital Media Planner Resume Example

    A Digital Media Planner strategizes digital advertising campaigns across online platforms to reach target audiences effectively. Their expertise lies in audience research, platform selection, ad rate negotiation, and performance analysis. When crafting a resume, exhibit proficiency in digital marketing, data analytics, advertising tools/platforms, budget management, and target-oriented mindset. Present relevant skills and experience engagingly within a concise format.

    Lydia Jennings
    lydia.jennings@example.com
    (779) 212-2021
    linkedin.com/in/lydia.jennings
    Digital Media Planner

    Innovative and data-driven Digital Media Planner with a proven track record of developing and executing successful digital marketing strategies. Adept at leveraging analytics to optimize campaigns and drive ROI across multiple platforms. Collaborative team player with strong communication skills and a passion for staying on the cutting edge of digital media trends.

    Work Experience
    Senior Digital Media Planner
    06/2021 - Present
    Publicis Media
    • Led the development and execution of multi-channel digital media plans for high-profile clients in the fashion and beauty industry, resulting in an average 25% increase in brand awareness and 15% increase in online sales.
    • Collaborated with cross-functional teams to create data-driven audience targeting strategies, improving campaign efficiency by 30%.
    • Managed a team of five junior planners, providing mentorship and guidance to support their professional growth and development.
    • Conducted regular competitive analyses and market research to identify emerging trends and opportunities, informing strategic planning and positioning clients as industry leaders.
    • Presented campaign results and insights to senior leadership and clients, effectively communicating the value of digital media investments and securing buy-in for future initiatives.
    Digital Media Planner
    03/2018 - 05/2021
    Starcom
    • Developed and managed digital media plans for a diverse portfolio of clients across the automotive, CPG, and financial services industries.
    • Leveraged advanced analytics tools to optimize campaign performance in real-time, achieving an average 20% improvement in click-through rates and 15% reduction in cost per acquisition.
    • Collaborated with creative teams to ensure alignment between media strategy and brand messaging, resulting in more cohesive and impactful campaigns.
    • Managed relationships with key media partners, negotiating favorable rates and securing high-value placements for clients.
    • Trained and mentored junior team members on digital media planning best practices and tools, contributing to the development of a highly-skilled and efficient team.
    Associate Digital Media Planner
    08/2016 - 02/2018
    OMD
    • Supported the development and execution of digital media plans for clients in the entertainment and technology industries.
    • Conducted in-depth audience research and segmentation analyses to inform targeting strategies and media selection.
    • Monitored campaign performance and generated regular reports, identifying opportunities for optimization and improvement.
    • Assisted in the management of client relationships, preparing and delivering presentations on campaign results and insights.
    • Participated in agency-wide initiatives to promote knowledge sharing and foster a culture of innovation and collaboration.
    Skills
  • Digital Media Planning
  • Programmatic Advertising
  • Data Analysis
  • Campaign Optimization
  • Audience Targeting
  • Cross-channel Marketing
  • Brand Strategy
  • Media Buying
  • Google Analytics
  • Google Ads
  • Facebook Ads Manager
  • Project Management
  • Team Leadership
  • Client Relations
  • Presentation Skills
  • Education
    Bachelor of Science in Marketing
    08/2012 - 05/2016
    University of Southern California, Los Angeles, CA
    Digital Media Manager Resume Example

    A Digital Media Manager strategizes and executes online marketing initiatives, overseeing social media channels, website content, digital advertising, and analytics. When crafting a resume, emphasize expertise in analytics tools, content management systems, SEO, and digital marketing platforms. Highlight quantifiable achievements from previous campaigns, showcasing your ability to drive engagement and conversions. Tailor your resume to align closely with the specific responsibilities outlined in the job description.

    Margie Alexander
    margie.alexander@example.com
    (901) 379-7020
    linkedin.com/in/margie.alexander
    Digital Media Manager

    Innovative and results-driven Digital Media Manager with over 8 years of experience in developing and executing comprehensive digital strategies that drive brand growth and engagement. Proven track record of leveraging data-driven insights to optimize campaigns and deliver measurable ROI across multiple platforms. Skilled in team leadership, project management, and fostering collaborative partnerships with cross-functional teams and external stakeholders.

    Work Experience
    Digital Media Manager
    06/2021 - Present
    Ogilvy
    • Led the development and execution of digital media strategies for a portfolio of Fortune 500 clients, resulting in an average 25% increase in brand engagement and a 15% increase in conversions.
    • Managed a team of 12 digital media specialists, providing mentorship and guidance to drive performance and foster professional growth.
    • Implemented a data-driven approach to campaign optimization, leveraging advanced analytics and A/B testing to continuously refine targeting and maximize ROI.
    • Spearheaded the agency's first influencer marketing program, partnering with top-tier influencers to drive brand awareness and generate over $2M in incremental revenue.
    • Collaborated with creative and account teams to develop innovative, cross-platform campaigns that pushed the boundaries of digital storytelling and consumer engagement.
    Senior Digital Media Specialist
    02/2018 - 05/2021
    Starcom
    • Managed digital media campaigns for a diverse portfolio of clients, driving an average 20% increase in reach and engagement across platforms.
    • Developed and implemented a comprehensive social media strategy for a major CPG brand, resulting in a 30% increase in followers and a 25% increase in user-generated content.
    • Led the agency's programmatic advertising initiatives, leveraging data-driven targeting and real-time optimization to deliver a 10% increase in ROAS.
    • Collaborated with data science and analytics teams to develop advanced attribution models and performance dashboards, providing clients with unparalleled visibility into campaign performance.
    • Mentored junior team members and contributed to the development of agency-wide best practices and thought leadership initiatives.
    Digital Media Planner
    08/2016 - 01/2018
    Universal McCann
    • Developed and executed digital media plans for a range of entertainment and technology clients, consistently exceeding client expectations and delivering strong results.
    • Managed day-to-day relationships with media partners, negotiating favorable rates and securing high-impact placements across digital channels.
    • Conducted in-depth competitive analyses and market research to inform strategy development and identify new opportunities for growth.
    • Collaborated with creative teams to develop engaging, platform-specific content that drove awareness and consideration among target audiences.
    • Contributed to new business efforts, participating in pitch meetings and helping to secure several major client wins for the agency.
    Skills
  • Digital Media Strategy
  • Paid Social Media Advertising
  • Programmatic Advertising
  • Influencer Marketing
  • Content Marketing
  • Data Analysis & Insights
  • Cross-Platform Campaign Management
  • Team Leadership & Mentorship
  • Project Management
  • Stakeholder Engagement
  • Creative Collaboration
  • Strategic Planning
  • Competitive Analysis
  • Marketing Analytics
  • Omnichannel Marketing
  • Education
    Bachelor of Science in Marketing
    09/2012 - 05/2016
    New York University, New York, NY
    Digital Media Specialist Resume Example

    A Digital Media Specialist develops and executes content strategies across digital platforms. To craft an effective resume, showcase tech proficiency in areas like Adobe Creative Suite and video editing software. Highlight a portfolio demonstrating successful digital campaigns with measurable impacts on metrics like web traffic or engagement. Emphasize strong collaboration and communication abilities to work cross-functionally.

    Jeffrey Steeves
    jeffrey.steeves@example.com
    (870) 697-0836
    linkedin.com/in/jeffrey.steeves.
    Digital Media Specialist

    Creative and strategic Digital Media Specialist with a proven track record of developing and executing innovative digital marketing campaigns that drive engagement, brand awareness, and revenue growth. Skilled in social media management, content creation, SEO, and data analytics. Passionate about leveraging the latest digital trends and technologies to deliver measurable results.

    Work Experience
    Digital Media Specialist
    06/2021 - Present
    Ogilvy & Mather
    • Developed and executed comprehensive digital media strategies for multiple high-profile clients, resulting in an average 25% increase in online engagement and a 15% increase in lead generation.
    • Managed social media accounts across various platforms, creating and curating compelling content that drove a 30% increase in followers and a 20% increase in website traffic.
    • Collaborated with cross-functional teams to create data-driven, targeted digital advertising campaigns that yielded a 150% return on ad spend.
    • Conducted in-depth keyword research and implemented SEO best practices, improving organic search rankings for key pages by an average of 3 positions.
    • Analyzed campaign performance data and generated reports to provide actionable insights and optimize future digital marketing efforts.
    Digital Marketing Coordinator
    02/2019 - 05/2021
    HubSpot
    • Assisted in the development and execution of digital marketing campaigns across multiple channels, contributing to a 20% increase in overall website traffic.
    • Managed and optimized paid social media campaigns on Facebook, Instagram, and LinkedIn, reducing cost-per-click by 15% while maintaining lead quality.
    • Created engaging blog content and infographics that drove organic traffic and improved search engine rankings for targeted keywords.
    • Monitored and analyzed website performance using tools such as Google Analytics, providing regular reports and recommendations for improvement.
    • Supported the development and distribution of email marketing campaigns, achieving an average open rate of 25% and click-through rate of 5%.
    Social Media Intern
    06/2018 - 12/2018
    Sprout Social
    • Assisted in the creation and scheduling of social media content across multiple platforms, contributing to a 15% increase in follower growth.
    • Monitored social media channels for customer inquiries and feedback, providing timely and professional responses in line with brand guidelines.
    • Conducted research on industry trends and competitor activities to inform social media strategy and content creation.
    • Participated in brainstorming sessions to generate new ideas for social media campaigns and initiatives.
    • Analyzed social media performance data and created monthly reports to track progress and identify areas for improvement.
    Skills
  • Social Media Management
  • Content Creation
  • SEO
  • Paid Social Media Advertising
  • Email Marketing
  • Data Analysis
  • Google Analytics
  • Adobe Creative Suite
  • Hootsuite
  • Sprout Social
  • Facebook Ads Manager
  • LinkedIn Campaign Manager
  • Copywriting
  • Project Management
  • Collaboration
  • Education
    Bachelor of Science in Marketing
    09/2014 - 05/2018
    Northwestern University, Evanston, IL