Boost your chances of landing a Head of Growth role with a strong resume. Our example and practical writing tips help you showcase your skills and experience effectively. Learn what to include and how to structure your resume to impress hiring managers. Follow our expert guide to create a resume that sets you apart and increases your job search success.
Creating a strong resume is an important step in any job search, especially when aiming for a competitive role like Head of Growth. Your resume is often the first thing a potential employer sees, so it needs to make a great impression and clearly show how your skills and experience align with what they're looking for.
In this article, we'll break down exactly what to include in your Head of Growth resume and share tips to help your accomplishments shine. We'll also walk through a real-world example of a well-written Head of Growth resume so you can see these best practices in action.
Whether you're actively searching for a new role or just want to keep your resume fresh, this guide will help you create a compelling document that grabs hiring managers' attention and lands you more interviews. By the end, you'll know how to effectively summarize your qualifications, highlight your most relevant growth and leadership wins, and tailor your content to the Head of Growth positions you're targeting. Let's dive in!
Common Responsibilities Listed on Head of Growth Resumes
Developing and implementing growth strategies to drive user acquisition and retention
Analyzing data and metrics to identify growth opportunities and areas for optimization
Collaborating with cross-functional teams such as product, marketing, and engineering
Conducting A/B testing and experimentation to optimize user experience and conversion rates
Managing and allocating resources for growth initiatives and campaigns
Building and scaling growth teams, including hiring and training
Tracking and reporting on key performance indicators (KPIs) related to growth
Identifying and partnering with strategic channels and partners for growth
Staying up-to-date with industry trends, best practices, and emerging technologies in growth hacking
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How to write a Resume Summary
The resume's summary or objective section serves as the introduction to your career story, offering a quick and comprehensive snapshot of your professional journey, especially critical for leaders like a Head of Growth. Articulating this narrative efficiently, yet powerfully can establish the right tone for the rest of your resume, effectively capturing recruiters' attention.
Keys to crafting an effective summary/objective section
Define your narrative: Your professional goal illuminates your path. As a Head of Growth, your focus may be on scaling businesses or leading teams through significant state of readiness changes. Emphasize what you aimed for, succinctly demonstrating how you worked towards these objectives.
Asset Highlighting: Highlight your unique skills, methodologies, or ways you've affected positive outcomes in your previous roles. These could span building diversified high-functioning teams, reformulating business strategies, digital transformations, or leading data-driven product rollouts.
Quantifying achievements: Numbers evoke clarity. If you've increased a metric by X% or brought in YYYY dollars of revenue, mention these. This strengthens your impact as an authority in your field, boosting trustworthiness.
Aligned with the job description: The summary must be tailored for each application. Mirror the language used in the job posting to demonstrate your suitability directly. This doesn't mean adopting a parrot-fashion approach but empathizing with the organization’s needs and mirroring them in your professional summary.
Structuring your summary/objective section
Maintaining brevity and readability is key. Ideally, it should be 3-4 sentences:
The first sentence encapsulates who you are: a senior growth leader with X years of experience.
The second sentence outlines your specific professional interests or areas of expertise.
The third and fourth sentences delve into key accomplishments or specialized skills, quantifying impacts when possible.
Aim for clarity and conciseness, rather than complex jargon or highfalutin language. To ensure maximum readability, the resume must be digestible at a glance – think of it as a highlight reel of your professional journey.
By consciously focusing on the connection between your professional journey and the needs of the role you're applying for, the summary/objective section becomes a launchpad for your resume, inviting further reading and significantly improving your opportunity for further consideration.
Remember, this section is not simply a mandatory chunk of text to be squeezed into your resume, but a selective snapshot of your professional journey seen through the lens of where you strive to go.
Strong Summaries
A visionary leader with a proven track record of propelling start-ups into Fortune 500 companies. Bring forth a combination of growth hacking strategies and hands-on leadership.
Tenacious Head of Growth with a knack for designing and implementing unique growth strategies. Adept at data analysis and leveraging the trends to drive business growth and enhance profitability.
Accomplished Head of Growth with over 10 years of breakthrough performance in high-growth, digital environments. Proficient in driving cross-channel customer acquisition strategies.
Why these are strong?
These examples are deemed as good practices in writing a professional summary for the Head of Growth role for various reasons. Firstly, they showcase a clear demonstration of the individual's competency in the role, alluding to their unique abilities, such as growth hacking strategies, hands-on leadership, and data analysis. Secondly, they offer a glimpse into the individual's previous success — transforming start-ups into Fortune 500 companies, designing and implementing growth strategies, or driving customer acquisition strategies, which offers credibility. Lastly, they also provide a sense of the individual's career length and breadth of experience, indicating stability and growth over time.
Weak Summaries
I'm a great Head of Growth, I've done lots of stuff, people say I'm really good, I can totally help your company get better
Growth Head, specialized in growth stuff. Worked a lot. Many companies. I do growth. Lots of it. Let’s grow!
As a Head of Growth, I have increased company profits by 150%. I am a team player and I always ensure that the team stays motivated, because a motivated team is a successful team!
Very important person, already managed big teams. Achieved great things...
Top-performing, extraordinarily knowledgeable Head of Growth with several experiences in leading company’s growth and success.
Why these are weak?
The above examples are considered bad for various reasons. The first two are vague and not at all specific. Terms like 'stuff', 'a lot', 'many companies, and 'I do growth' communicates nothing about the applicant's skills, experiences, and accomplishments. The third example focuses heavily on the result but completely skirts the process and strategies that led to the growth. It also uses cliched expressions like 'motivated team is a successful team' that provide no value for the hiring manager. The fourth one comes off as too self-centered without providing substantial facts to support the claims. Lastly, the fifth example is generic and could apply to anyone. To make it effective, it needs specific details and accomplishments that illustrate the person’s skills and experiences.
Showcase your Work Experience
The Work Experience section of your resume represents a currency of credibility in the professional world. At its core, it isn't just a chronology of roles you’ve held. It's the bold, unfiltered narrative of your journey through the forges of industry, hardship, success, and growth. It's the foundational arsenal of proof that sees you proficient and effectual as a Head of Growth.
Masterful Brevity
Avoid falling into the trap of flamboyance and verbosity. Write with purpose and precision, focusing only on the vital details. Each bullet point should relay your full story in the most succinct way possible. It’s not about limiting information but rather about optimizing it for readability.
Professional Realism
Speak with authenticity and without hyperbole. Ensure that every claim in your Work Experience section stands grounded in evidence and reality. When pursuing senior executive roles, recruiters want to see a high degree of professionalism, not empty, exaggerated boasts.
Quantifiable Achievements
Whenever possible, try to include numbers or percentages to indicate your successes. This move lends substance to your statements and provides a clear yardstick of your capabilities. But remember, integrity must always lead - never manipulate or exaggerate your achievements.
Expert Tip
Quantify your achievements and impact using concrete numbers, metrics, and percentages to demonstrate the value you brought to your previous roles.
Progressive Narrative
Make the progression in your career evident. Your roles should indicate a natural progression of responsibility and an evolution in skills. This not only shows that you’re resourceful but also that you differ and have likely faced many scenarios as a Head of Growth.
Relevance over Chronology
While traditionally, a resume is written in reverse chronological order, this does not need to be set in stone. Managers for senior roles often prefer relevance over chronology. If a previous role is more pertinent to the one you’re aiming for, prioritize it.
Project Highlights
Consider including standout projects, deals, or campaigns you’ve led or been involved with. Highlight what made those projects successful and how it aided in the growth of your organization.
Tailored Excellence
Customize your resume to each individual role instead of using one generic version. This suits the company culture and shows that you thoroughly understand what is required in the role as Head of Growth.
Imagine your Work Experience not as a series of job descriptions, but as a collage that shows the variety, growth, and depth of your career journey. In writing this segment, remember that your aim is not to awe or impress, but to elucidate, substantiate, and convince.
Strong Experiences
Implemented and led company-wide growth strategies, resulting in a 35% increase in user acquisition
Spearheaded team of cross-functional professionals towards organizational goals, improving collaborative efforts by 25%
Optimized budget allocation for marketing campaigns, reducing costs by 15% and increasing ROI by 40%
Instituted rigorous A/B testing methodology, leading to an increase in landing page conversions by 30%
Directed negotiation and acquisition of strategic company partnerships, resulting in a 50% increase in platform content
Why these are strong?
These examples are considered as good practices since they represent specific, measurable achievements that show the candidate's direct impact on growth. By quantifying the successes in terms of percentages, potential employers can easily understand the magnitude of the candidate's work. This approach also shows the candidate's ability to lead cross-functional teams, manage budgets, negotiate partnerships, implement strategies and optimize processes - all crucial skills for a Head of Growth.
Weak Experiences
- Just did things
- Grew the company
- Led teams
- Managed marketing
- Improved website traffic
- Reduced costs
Why these are weak?
These bullet points lack the specifics and quantifiable information that hiring managers are looking for. 'Just did things' tells the reader nothing about what was actually accomplished. 'Grew the company' is vague and could mean a variety of things - how was the company grown and by how much? 'Led teams' is too vague - teams of how many, and what kind of teams? What were the results of the leadership? 'Managed marketing' leaves the reader wondering what elements of marketing were managed and what the results were. 'Improved website traffic' and 'Reduced costs' are both statements that cry out for specific numbers to show by how much. Without these numbers, they are oftentimes seen as empty claims. To make a strong impact, each point should include specific tasks, quantifiable results, and preferably the methodologies applied in achieving those results.
Skills, Keywords & ATS Tips
Whenever you are creating a resume, it is essential to prioritize both hard skills and soft skills. Hard skills are particular abilities or proficiencies that you have. These could include things like proficiency in a certain computer program, the ability to speak a foreign language, or a certification in a specific discipline.
Soft skills, on the other hand, are more about your personal attributes and how you interact with others. This could include skills like teamwork, leadership, and communication abilities. Both hard and soft skills are necessary for excelling in the role of a Head of Growth.
Understanding hard and soft skills
As a Head of Growth, you have to be adept in various hard skills such as data analysis, SEO optimization, automation, digital media campaigns, and more. These skills are critical as they directly impact the overall growth of a company. They allow you to evaluate the effectiveness of strategies, utilize tools for efficiency, and execute successful campaigns.
But at the same time, soft skills are equally important. As a leader, you need to inspire and motivate your team. This requires strong communication skills, clear vision, empathy, and adaptability. With these skills, you can successfully manage a team and facilitate a positive working environment.
Connection between keywords, ATS and matching skills
When you're tailoring your resume, make sure you include keywords that match the specific job description. This is because many companies use Applicant Tracking Systems (ATS) to filter through resumes.
An ATS is software that helps companies decrease the time and energy spent on hiring. It can sort through hundreds (even thousands) of resumes and highlight the ones that best match the job description based on keywords.
For example, if the job description involves "developing growth strategies," make sure you include this phrase in your resume. If you have hard and soft skills that match the job description, the ATS will flag your resume for further review.
Therefore, to stand a chance of being shortlisted for a job, you must ensure you use the right keywords corresponding to the hard and soft skills required. This increases your chances of passing through the ATS filters and landing an interview.
Overall, for a successful Head of Growth resume, ensure a balance of hard and soft skills and make effective use of keywords to pass the ATS test. This is a reliable way to craft a compelling resume that adds value to your job application.
Top Hard & Soft Skills for Full Stack Developers
Hard Skills
Data Analysis
Digital Marketing
SEO
SEM
Content Marketing
Conversion Rate Optimization
A/B Testing
Marketing Automation
User Acquisition
Product Marketing
Market Research
Business Development
Analytics
CRM Management
Competitive Analysis
Soft Skills
Leadership
Strategic Thinking
Communication
Problem-Solving
Creativity
Adaptability
Collaboration
Innovation
Decision-Making
Emotional Intelligence
Negotiation
Time Management
Critical Thinking
Networking
Team Building
Top Action Verbs
Use action verbs to highlight achievements and responsibilities on your resume.
Analyzed
Optimized
Implemented
Developed
Executed
Managed
Led
Collaborated
Innovated
Strategized
Negotiated
Researched
Launched
Measured
Evaluated
Generated
Sourced
Pitched
Established
Monitored
Identified
Improved
Drove
Facilitated
Mentored
Coordinated
Presented
Built
Established
Implemented
Solved
Communicated
Managed
Prioritized
Developed
Trained
Evaluated
Education
Adding your education and certificates to your resume showcases your qualifications and can often provide you with an edge over other candidates. To include these, create a specific section titled 'Education' or 'Certificates'. Here, list your qualifications beginning with the most recent, including the name of the institution, degree/certification obtained, and graduation date. If you're a Head of Growth, don’t just list but link these qualifications to relevant skills or experience, adding value to your profile. Remember, your resume should tell a story of growth and learning. By strategically positioning your education and certificates, you give potential employers a glimpse into your journey.
Resume FAQs for Head of Growths
question
What is the ideal resume format and length for a Head of Growth position?
Answer
The ideal resume format for a Head of Growth role is a reverse-chronological format, which highlights your most recent and relevant experience first. As for length, aim for a one-page resume if you have less than 10 years of experience, or a two-page resume if you have more extensive experience.
question
How can I effectively showcase my growth marketing expertise on my resume?
Answer
To showcase your growth marketing expertise, highlight your achievements in areas such as user acquisition, conversion rate optimization, data analysis, and experimentation. Quantify your successes with metrics like user growth, revenue increase, or cost-per-acquisition reduction.
question
What are the most important skills to highlight for a Head of Growth role?
Answer
Some of the most important skills to highlight for a Head of Growth role include strategic thinking, data-driven decision making, cross-functional leadership, experimentation mindset, and a deep understanding of digital marketing channels and analytics.
question
How can I make my resume stand out for a Head of Growth position?
Answer
To make your resume stand out, focus on showcasing your unique achievements and impact in driving growth for previous companies. Use specific examples and quantifiable results to demonstrate your ability to develop and execute successful growth strategies. Additionally, tailor your resume to the specific company and role you're applying for.
Head of Growth Resume Example
As the Head of Growth, you'll spearhead strategies to accelerate user acquisition, engagement, and revenue growth across channels. You'll leverage a data-driven approach to identify opportunities, design experiments, and optimize the entire user journey.
Ideal candidates will bring a proven track record of achieving aggressive growth targets, deep expertise in growth marketing tactics, and the ability to build and inspire high-performing teams. Strong analytical abilities and comfort operating in a metrics-driven environment are essential.
When crafting your resume, highlight quantifiable growth metrics and specific channels you've owned. Demonstrate expertise in areas like paid acquisition, lifecycle marketing, viral techniques, and pricing/monetization strategy. Emphasize your experience managing growth teams and cross-functional leadership across product, engineering, and marketing.
Scott Davidson
scott.davidson@example.com
•
(570) 635-8189
•
linkedin.com/in/scott.davidson
Head of Growth
Results-driven Head of Growth with a proven track record of driving sustainable revenue growth and optimizing marketing strategies for SaaS companies. Skilled in developing and executing data-driven growth strategies, leading cross-functional teams, and fostering a culture of experimentation and innovation.
Work Experience
Head of Growth
06/2021 - Present
Spearheaded growth initiatives resulting in a 45% increase in annual recurring revenue within the first 12 months
Implemented a data-driven experimentation framework, leading to a 30% improvement in user onboarding and activation
Developed and executed a successful account-based marketing strategy, resulting in a 25% increase in enterprise customer acquisition
Collaborated with product and engineering teams to optimize the user experience, reducing churn by 20%
Built and led a high-performing growth team of 15 members across marketing, product, and data analytics
Growth Marketing Manager
01/2018 - 05/2021
Developed and executed growth marketing strategies for Salesforce's SMB segment, resulting in a 30% increase in lead generation
Optimized paid media campaigns across multiple channels, reducing customer acquisition costs by 25%
Implemented a referral marketing program that contributed to a 15% increase in new user signups
Collaborated with the content team to create high-converting content assets, increasing organic traffic by 40%
Mentored and coached a team of 5 growth marketing specialists, fostering a data-driven and experimentation-focused culture
Marketing Analyst
08/2016 - 12/2017
Conducted in-depth analyses of marketing campaigns, identifying opportunities for optimization and improvement
Developed and maintained marketing dashboards and reports, providing actionable insights to stakeholders
Collaborated with the growth team to design and execute A/B tests, resulting in a 15% improvement in conversion rates
Assisted in the development of lead scoring models, improving marketing and sales alignment
Contributed to the development of data-driven marketing strategies, supporting HubSpot's overall growth objectives
Skills
Growth Strategy
Data Analysis
Experimentation & A/B Testing
Marketing Automation
Paid Media Optimization
SEO & Content Marketing
Conversion Rate Optimization (CRO)
User Onboarding & Activation
Customer Retention & Engagement
Cross-functional Collaboration
Team Leadership & Mentoring
SaaS Metrics & KPIs
Agile Marketing
Marketing Analytics Tools (e.g., Google Analytics, Mixpanel)